Global Book Market Overview

According to Grand View Research's 'Book Market Size, Share & Trend Analysis Report 2030' and multiple book-related research data, the global book market from 2014 to 2023 has undergone significant changes due to technological advancements, shifts in consumer preferences, and the evolution of distribution models across various types of books, including print books, e-books, and audiobooks.

Despite competition from digital formats, printed books continue to hold a significant place in the market. In 2023, more than 78% of global book sales came from print books, which remain highly popular, particularly among collectors and consumers who prefer the tactile experience of physical reading. The COVID-19 pandemic led to a temporary decline in offline bookstore sales in 2020, but demand has since rebounded rapidly. North America and Europe continue to be the largest markets for print books, with independent publishers playing a significant role. In the Asia-Pacific region, the market is expanding due to growing demand for both regional language books and international titles.

Since 2014, e-books have shown consistent growth, particularly standing out in developed markets such as the United States, the United Kingdom, and Europe. During the pandemic, e-books secured a significant market share, establishing themselves as an alternative for readers when they were unable to visit bookstores. E-books are instantly accessible and portable, making them particularly appealing to frequent travelers and younger readers. The e-book market has expanded further with the increased use of smartphones and tablets.

As of 2023, the audiobook market is expected to experience a compound annual growth rate (CAGR) of 3.8% from 2024 to 2030, driven by increasing consumer demand for multitasking. The United States and Europe are the primary markets for audiobooks, with platforms like Audible and Apple Books rapidly gaining popularity. In the fields of education and self-development, audiobooks are becoming increasingly popular due to their flexibility and accessibility, and this trend is expected to continue in the future.